Barring an outburst of amazing music in the coming months, White Rabbits’ Milk Famous will be in my Top 10 of 2012, if not the Top 5. Why you ask? Because White Rabbits have done what no one has done really since The Morning Benders’ (now Pop Etc.) Big Echo, that is, create an album that works as an album, that unfolds as a collective piece, rather than single songs. Though I wish I could share the whole album with you, that’s not entirely legal or fair, so I’ll leave you with “I’m Not Me” and “Hold It To The Fire” tracks 2 and 3 of Milk Famous which feature high production values, great organic and inorganic aural interplay and great hooks. Pitchfork Magazine may have come out swinging saying Milk Famous tried too hard to sound like Spoon, but they’re wrong, Milk Famous is a progression from the likes of Spoon, its an immaculate study in the importance of the album, and it’s some of the most fun I’ve had listening to an album in a long time.

I’m Not Me- White Rabbits 
Hold It To The Fire- White Rabbits


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